Navigating an Amazon world in Australia

July 20, 2018 0
With the launch of Amazon into the Australian market last year, Lightspeed collaborated with local client Retail Doctor Group, a retail consultancy, to explore the opinions of both consumers and retailers before and after launch. With [...]

A course correction for Conjoint Analysis

July 17, 2018 0
An Exploration on the Inclusion of Mobile Audiences and Its Impact on Insights For several months, I’ve been part of an effort spearheaded by GRBN to address the participant experience – to ensure that not only is [...]
Company News

Research Now SSI Resumes Call Center Operations in Davao

July 9, 2018 0
Research Now SSI, the global leader in digital market research data and data services, is resuming call center operations in Davao, Philippines. The company suspended operations there in December following the NCCC Mall fire that [...]
Media Release

Brand loyalty is being eroded by price sensitivity

July 9, 2018 0
Salmat’s 2018 Marketing Report finds that to maintain brand loyalty, marketers must focus on price New research from Australian marketing services company Salmat, has revealed that 40 per cent of Australian consumers don’t consider brands [...]

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