MAY 22, 2019 | Amanda Hicks, Partner, KPMG Acuity
The inaccuracy of polling data came as a big shock in the recent Federal election. After consistent predictions of a Labor victory, with bookmakers even paying out in advance, the Liberal party retained their majority.
As late as Friday night, most major polls had Labor ahead 51-49 on the two-party preferred vote. This result mirrors a number of polling “upsets” globally over the past few years, from Trump’s election in the US to Brexit.