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Insights World ‘Set for $18.7bn Covid Loss’

May 15, 2020: The Daily Research News Online site, MrWeb, reports, that…”The insights sector is in line for an $18.7 billion loss in value due to the Covid-19 pandemic, according to a new report released by industry body ESOMAR and based on a survey of 2,889 professionals from 127 countries.

ESOMAR asked about the anticipated impact of the virus and what the potential disruption might be for this year. Globally, respondents forecast a reduction in turnover of up to 22% for all research-related businesses, and of 11% for research users or clients. “

For the full article go to MrWeb

The full ESOMAR report can be found here.

Photo by Anastasiia Chepinska on Unsplash

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