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Looking forward? Take a look at Scenario Thinking

In this recent blog Ray Poynter, from The Future Place and NewMR, takes a look at Scenario Thinking and why it might be just the tool you need right now. In this blog Ray writes “When you can’t predict the future, you need to use Scenario Thinking to determine what factors you need to consider and what research you need to support that process.”

Ray will be running a Masterclass in Scenario Thinking for the Research Society in June and July 2020. If you would like to learn how to use and apply Scenario Thinking, and how to integrate insights in that process, you can find out more about the Masterclass and register here.

You can read Ray’s full blog at #NewMR

Website: The Research Society

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About The Research Society 630 Articles
The Research Society is the peak body for research, insights and analytics professionals in Australia. It has a diverse membership of individuals at all levels of experience and seniority within agencies, consultancies, client-side organisations, the non-profit and government sectors, support services as well as institutions and the academic community. As well as over 2,000 individual members, the Research Society has 100 company and client partners, with the number continuing to grow. The Research Society research professionals and company partners commit to and are regulated by the Research Society Code of Professional Behaviour.