MEDIA RELEASE: 28 August 2020: McNair yellowSquares has achieved accreditation to the new ISO20252:2019 international standard for Market, Opinion and Social Research, following assessment by independent certification body, ISO Experts. The transition to the 2019 standard, from the now cancelled 2012 standard, is a significant confirmation of quality management by McNair and accommodates substantial differences which include a greater focus on risk and information security and a consistent application of transparency, traceability and improvement.
“By emphasising quality management practices and quality in data collection, McNair is achieving excellence in delivering insights. Accomplishing accreditation to ISO20252:2019 is a demonstration of McNair’s commitment to providing our clients with the highest level of ethical research and providing valid and reliable results.” – Angela Brooks, McNair yellowSquares’ Managing Director
McNair has strategically realigned their quality management system and all McNair research activities have been audited to ensure compliance with this ISO 20252:2019 standard. McNair yellowSquares attest to the Core Requirements plus Annexes A Sampling including access panels, B Fieldwork, E Self completion and F Data management and processing.
McNair has always valued quality and this successful transition of compliance reinforces McNair’s guarantees of excellence. McNair’s consistent commitment to quality management is confirmed by possession of the AMSRO Trust Mark which necessarily includes compliance with the Privacy (Market & Social Research) Code applying the Australian Privacy Principles and The Research Society Code of Professional Behaviour. Additionally, McNair executives hold Qualified Professional Researcher (QPR) accreditation, participating in ongoing professional development and demonstrating a continuous drive for improvement. Business and government can trust McNair yellowSquares research meets the most relevant ethical, privacy and quality standards and can trust McNair data and insights for critical decision-making.
Website: McNair yellowSquares
