MEDIA RELEASE: October 19 2021: As expansion continues within APAC, PureSpectrum appoints seasoned Asia research and insights veteran to lead client development in the region.
Lester Sualog, former Managing Director for System 1 Research and driving force behind SKIM Insights Agency joins PureSpectrum as Senior Client Development Director for Asia.
With over 20 years of experience covering South East Asia and beyond, Lester brings both regional knowledge and experience to PureSpectrum. Lester is known for building partnerships with clients and MR governing bodies alike, focusing on cutting-edge methodologies and quality.
James Rogers, APAC Managing Director comments: “Lester epitomizes the talent excellence that PureSpectrum continuously looks to attract in APAC. As we gain momentum around our quality-focused Marketplace, end-to-end automation, and Insights Platform, we must bring tried and tested talent to lead from the front.”
Lester Sualog commented, “PureSpectrum has a bullseye solution to the fundamental quality problem of the market research industry: PureScore™. The company’s appetite for leading the future of the industry is aligned with my mission to accelerate ResTech in Asia-Pacific.”