MEDIA RELEASE: March 1 2022: MESH Experience, the award-winning global data, analytics and insight company, has recently hired Javin Fletcher to expand their Data Science function. The company is on a steep growth curve having won several large client projects for its Real-time Experience Tracking (RET) approach.
Data Science is a crucial part of MESH’s offering. It has partnered with Warwick Business School over several years to develop cutting edge analytical techniques to help clients optimize their marketing investments.
Javin will work alongside Dr Shane Baxendale, VP of Data Science. Shane has had a long history of collaborating with Professors Emma Macdonald and Hugh Wilson at Warwick Business School on thorny topics such as how different touchpoints influence brand choice through the purchase journey.
Mathematics and computing are close to Javin’s heart, having both a BA in Mathematics and recently graduating with a distinction in his MSc in Mathematics and Computation.
Javin said, “I’m so excited to be a part of MESH Experience – There are 3 parts to the RET studies and so it’s a great data set to conduct some clever analytics!”
MESH Experience Founder and CEO, Fiona Blades, commented, “I’m delighted Javin is coming on board – it’s a great time for him to join us as we have some exciting initiatives on data such as dashboarding. Javin’s skills and enthusiasm will be a welcome addition to the team.”
MESH Experience is a data, analytics and insight consultancy working with Fortune 500 companies like Delta Air Lines and LG Electronics. The company focuses on measuring experiences to help forward-thinking organizations to make better marcoms, CX and path to purchase investment decisions through understanding the whole customer experience. MESH Experience’s unique Real-time Experience Tracking (RET) aims to help clients see the world through the customers’ eyes. The company collects and analyses data in real-time across the full spectrum of what people experience about a brand – all paid, owned, and earned touchpoints – allowing brands and campaigns to be set in their proper context.
Website: MESH Experience