Is it Christmas again already?

December 14, 2018 0

WOW, another year has flown by and Christmas is almost upon us again. So we wondered whether Australians were feeling ‘stressed out’ about the upcoming festive season and canvassed their thoughts again (via our online omnibus […]

Navigating an Amazon world in Australia

July 20, 2018 0

With the launch of Amazon into the Australian market last year, Lightspeed collaborated with local client Retail Doctor Group, a retail consultancy, to explore the opinions of both consumers and retailers before and after launch. With […]

Online behaviour: Mobile vs Desktop

April 17, 2018 0

One of the trends within organisations nowadays is putting the customer central; setting the customer at the heart of your business and immerse yourself among your target. This enables you to fully understand your customer’s […]

For Want of a Comma or Two

December 14, 2017 0

Here’s an interesting question from we received from a client: “How many moms of girls under 18 are there in the US?” A few commas in the sentence might have helped us work out exactly what […]

Customers’ Trust Means Better Data

December 6, 2017 0

Citizens are the best source of rich and meaningful data. But questionable data practices and zero-sum business models have been eroding consumers’ trust. In an attempt to protect themselves from such practices, citizens are likely […]

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