New Canadian Research Body Sets Out Stall

November 28, 2018 0

Canada’s new research industry body CRIC is taking shape, having agreed a statement of purpose and a range of policies. These cover standards and advocacy, membership categories and the development of the CMRP designation for […]

Questions about sex and gender

November 20, 2018 0

There is increasing public discussion about gender identity and fluidity. While only a minority of people may be directly affected by this, it is a reminder to market and social researchers to review the way […]

GRBN publishes the GRBN 2018 Global Top 25 Report

November 16, 2018 0

 The Global Research Business Network (GRBN) today published the GRBN 2018 Global Top 25 Report. For the past four years the Global Top 25 Report has highlighted the expansion and transformation of the market research industry […]

MRX and polling under scrutiny: failure vs accuracy

November 15, 2018 0

Polling failures are a recent discussion around the world and a big concern in many countries. Nobody questions the importance of polls for democracies and how useful they are when building public policies. Nevertheless, the […]

Either this disease wins or I win

November 14, 2018 2

“Either this disease wins or I win”. Regrettably, too few weeks after these words were said, Pascal Bourgeat, Director of Behavioural Science passed away quietly on the 2 November, leaving behind his wife Julie and […]

Use of R software in statistical analysis

November 8, 2018 0

R open source statistical software continues to make advances in the open-source tools it offers market researchers. 1. Conducting transparent analyses Efficiently producing transparent analyses is a perennial challenge. This requires computing systems and environments […]

Bots take over the heavy lifting

November 2, 2018 0

Artificial intelligence, once something of science fiction – is now science fact. Matthew Jorgenson explains how bots can be used for qualitative moderation. Some say the artificial intelligence (AI) revolution will change the world for […]

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