Diagnosing challenges facing Market Research

May 22, 2018 0

If I were to attempt to make an alarmist case that the future of our industry was in jeopardy, I would expect an audience of veteran market research professionals to object. We’ve heard apocalyptic claims […]

Are You a Data Scientist?

April 19, 2018 1

Understanding the many meanings behind the title of a data scientist and how the role will develop into the future. Je programme, donc je suis? I began wondering if I was a data scientist around […]

Online behaviour: Mobile vs Desktop

April 17, 2018 0

One of the trends within organisations nowadays is putting the customer central; setting the customer at the heart of your business and immerse yourself among your target. This enables you to fully understand your customer’s […]

Quant Essentials: Presentation and Reporting

February 8, 2018 0

In RW Connect’s Quant Essentials series, we discuss critical methodological skills in simple, jargon-free language. The first article in the series, What Is Quantitative Research? gives some more background about Quant Essentials. Our second article was about research design and […]

Quant Essentials: Multivariate Analysis

February 1, 2018 0

In RW Connect’s new Quant Essentials series, we discuss critical methodological skills in simple, jargon-free language. The first article in the series, What Is Quantitative Research? gives some more background about the series. Our second article was about research design our […]

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