Big Data

Top stories

[ November 16, 2018 ] GRBN publishes the GRBN 2018 Global Top 25 Report Features
[ November 15, 2018 ] MRX and polling under scrutiny: failure vs accuracy Features
[ November 14, 2018 ] Five habits of highly effective CX professionals revealed in new industry report Company News
[ November 14, 2018 ] Either this disease wins or I win Features
[ November 8, 2018 ] Use of R software in statistical analysis Features

Using customer insights for superior business intelligence

June 9, 2017 0

With consumers disseminating vast amounts of data at incredible speed and volume, today’s researchers have a unique opportunity to help clients make decisions based on facts and research that go beyond customer opinion. For businesses […]

Big data: allies or enemies?

September 1, 2016 0

Paul Costantoura facilitated a recent AMSRS panel discussion in Sydney to look at the future of the relationship between ‘traditional’ research and ‘big data’. The questions the panellists addressed were: Are ‘big data’ and ‘research’ […]