Research News Live

ABS – Household impacts of COVID-19 survey

May 7, 2020 0

The latest issue of the Australian Bureau of Statistics (ABS) report on the household impact of the CIVOD-19 pandemic was released on May 1st 2020. Key findings include: Nearly one third of Australians (31%) reported […]

The principles of outstanding customer experience

April 21, 2020 0

There is a wealth of evidence that great customer experience (CX) drives better business results across a diverse range of industries. Despite this evidence, outstanding CX is still rare. Andres Mendez examines what can be […]

A marriage of convenience

April 1, 2020 0

Research pathways merge as evolution meets evolution, writes Jason Mallia. Until now, much of the debate about the disciplines of market research and customer experience has focused on their differences. An element of snobbery about […]

CX must stop commoditising the customer

March 24, 2020 0

Customer Experience measurement needs to move beyond pain point removal to emotional delight, argues House of Brand CEO Peter Drinkwater. In an era where customer experience and marketing need to increasingly work together, and amid […]

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