Research News Live

Five data-driven keys to customer loyalty

August 24, 2020 0

Today, the concept of customer loyalty is a primary focal point of most businesses. By definition, the word “loyalty” means allegiance, faithfulness, or devotion. Achieving this with a customer is a tall order given the […]

The principles of outstanding customer experience

April 21, 2020 0

There is a wealth of evidence that great customer experience (CX) drives better business results across a diverse range of industries. Despite this evidence, outstanding CX is still rare. Andres Mendez examines what can be […]

Two thirds of SMEs report decline in revenue

April 15, 2020 0

Research published by ACA Research in partnership with TEG Insights shows two thirds of SMEs reported a decline in revenue due to the COVID-19 crisis over the past couple of weeks and over 1 in 4 have already […]

A marriage of convenience

April 1, 2020 0

Research pathways merge as evolution meets evolution, writes Jason Mallia. Until now, much of the debate about the disciplines of market research and customer experience has focused on their differences. An element of snobbery about […]

The halo effect understanding biases in CX

March 11, 2020 0

Efforts to bring together transnational data with both strategic CX data and other sources of information can be particularly fruitful, writes Dr Violet Lazarevic in an opinion piece. Customer experience or CX is a major […]

DBM Australian Financial Awards 2020 announced

March 4, 2020 0

MEDIA RELEASE: 4 March 2020: The 2020 DBM Australian Financial Awards were presented in Sydney today, recognising the best of the Australian financial sector as chosen by over 80,000 of its retail and business customers. The awards are […]

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