ESOMAR/GRBN Guideline for Mobile Research launched

September 5, 2017 0

New guideline highlights best practices for conducting mobile research ESOMAR and GRBN launch their joint Guideline for Mobile Research for the market, opinion and social research and data analytics sector. This new Guideline aligns global […]

Research for African Diversity

July 19, 2017 0

Until the story of the hunt is told by the lion, the tale of the hunt will always glorify the hunter (African proverb referenced by Nigerian novelist Chinua Achebe, amongst others) Africa is the second-largest […]

Diving Deep into the Qualitative Research Experience

July 10, 2017 0

We are thrilled to announced that research-on-research into the participants’ experience with qualitative research is now underway. Whilst a vast amount of research has been conducted into the online survey experience, relatively little has been […]

Collaboration in a Complex Environment

July 5, 2017 0

Working with culturally diverse communities requires knowing about your participants, understanding and adapting.  When it comes to a diversity of communities with different interests to one another, a whole other layer of sensitivity is invoked. […]

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