For Want of a Comma or Two

December 14, 2017 0

Here’s an interesting question from we received from a client: “How many moms of girls under 18 are there in the US?” A few commas in the sentence might have helped us work out exactly what […]

Customers’ Trust Means Better Data

December 6, 2017 0

Citizens are the best source of rich and meaningful data. But questionable data practices and zero-sum business models have been eroding consumers’ trust. In an attempt to protect themselves from such practices, citizens are likely […]

GRBN launches new handbook: ENGAGE

November 7, 2017 0

According to research[1] conducted by GRBN in 2016, as many as 7 in 10 participants had had a poor experience taking surveys. Andrew Cannon, GRBN’s Executive Director, who led the creation of the handbook, noted: “Whilst research […]

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