Research News Live

ADM Transparency Initiative

March 19, 2019 0

German association launches test phase to promote research transparency within the sector. The ADM seeks to make market, opinion and social research projects more comparable. Therefore, the association’s general assembly approved the roll-out of a […]

Speed Kills

March 13, 2019 0

It’s important to consider ‘relevant alienation factors’ when deciding how much time a survey should be in field, argues Matt Balogh. Thanks to dashboards, it seems that almost every stage of a market research project […]

Customers’ Trust Means Better Data

December 6, 2017 0

Citizens are the best source of rich and meaningful data. But questionable data practices and zero-sum business models have been eroding consumers’ trust. In an attempt to protect themselves from such practices, citizens are likely […]

What do you mean?

August 25, 2016 0

It’s easy to ask someone a question, and to report the response. It’s harder to ask the right question, receive the response, and interpret that response for its meaning. The responsibility of a qualitative researcher is to look […]

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