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Qualtrics announces new survey programming capabilities to accelerate modern research

Insights Association reports that Qualtrics, a leader in experience management, has announced the addition of API driven survey programming capabilities to its Qualtrics Research Core™ insights platform. The new capabilities allow insights professionals and research agencies to automate the creation and launch of even the most complicated research projects, allowing them to spend less time designing and more time acting on critical business insights to improve their customer, brand, product and employee experiences.   

To read more go to the Insights Association website

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The Research Society is the peak body for research, insights and analytics professionals in Australia. It has a diverse membership of individuals at all levels of experience and seniority within agencies, consultancies, client-side organisations, the non-profit and government sectors, support services as well as institutions and the academic community. As well as over 2,000 individual members, the Research Society has 100 company and client partners, with the number continuing to grow. The Research Society research professionals and company partners commit to and are regulated by the Research Society Code of Professional Behaviour.