2020 will be known as the year of change, a year like no other in our history. As we adapt to the COVID-19 world order the saying “there is nothing so constant as change” takes on new meaning and requires us to develop new skills, skills, skills.
This year the Research Society’s annual conference is going virtual. You will hear how thought leaders in our industry, both local and international, are facing current challenges and making the most of the opportunities that change brings to navigate the path towards 2030. It is your chance to learn, participate, share ideas and upskill for the future. Make sure you are part of this exciting event.
Here is a section of some of the keynote speakers and sessions we have lined up for this event
Mark Ritson – Marketing 2020-2030
Keeping marketing teams engaged during the COVID-19 crisis by upskilling on marketing and brand strategy fundamentals has prompted new ideas from marketing thought leader, Mark Ritson.
This session will present some ideas for marketers and researchers who are finding themselves with more time on their hands as they work from home, for those also feeling disconnected from their networks.
Kieran Flanagan – Forever Skills
We are living in times of crazy amounts of change and it’s easy to panic, feel overwhelmed or be just plain over it. Yet, change isn’t going away, in fact it’s speeding up. This means for us as an industry, teams and individuals we need to get better at navigating change and seeing the opportunities it offers us. We can begin doing this by seeing change form more than one point of view.
In this fun and thought provoking presentation Kieran Flanagan will share with you the 12 Forever Skills. What they are, why we all need them, how to develop them in ourselves and in our teams and why they will matter to our industry forever.
Ray Poynter – Panel Discussion – The skills we will need in the future, and how do we get and develop them
The short term for the research industry is all about how to function during the pandemic crisis and through the economic shock it is creating. But the longer-term future of research and insights will be determined by our people, which means we need a strategy for developing the right skills. This panel discussion will explore the skills we need and discuss strategies for making it happen.
Kristin Luck – Invisible people: Data bias in a world designed for homogeneity
Most of human history and, as a result, most modern research is one big data gap. And those gaps result in consequences that have a profound impact on many people around the world. Some are irritating, some are unjust and some can even be life-threatening. AI is one of the hottest topics in the industry and its potential to enhance and improve data analysis could be considered unparalleled. But with the advent of this new technology comes a new and decidedly stark workplace and hiring culture which threatens to push back the dial of diversity and inclusion that many within the industry have so painstakingly fought to advance. In this presentation, Kristin Luck, provides a framework for ensuring the research and technology we develop (and use) is not blatantly discriminatory and blind to the obstacles faced by marginalized communities.
Kristin Luck – Panel Discussion – Future Proofing Research: The keys to profitability and innovation
Join industry leaders from around the world as they discuss the key drivers of growth and creativity in research.
We ask you to share the Conference information with your colleagues so we can showcase our local talent.
Register now for the Conference here.