Research company Telmy asked participants how they are finding the online research experience. And the result – convenience ranks highly.
“In response to COVID, much of the research that would usually be conducted face-to-face has moved online. Whilst the industry debates whether we’ll ever move back to the pre-COVID volumes of face-to-face research, we thought we’d take a moment to see what participants think about the online research experience.
And overwhelmingly, they tell us they love it!”
Read the full article here.
See the related article – Risk minimisation when interviewing via online video software – here