Facing 2030: An evaluator’s perspective
It was a pleasure to be able to attend the Facing 2030 virtual conferencefrom the comfort of my home office with my cat Lily on my lap,although I missed the serendipity of morning and afternoon […]
Features
Results of the Workplace Mental Wellbeing Audit in Australia
DOWNLOAD REPORT HERE: Opening the Conversation: Mental wellbeing in market research Australia. In June this year The Research Society partnered with the MRS in the UK and the Insights Association in the U.S. to launch a […]
Predicting holiday spending across consumer types in the ‘new normal’
Recent research by Nielsen predicts that the over the forthcoming holiday festive season consumers will fall into one of five groups depending on how they have been impacted by the Covid-19 pandemic. “The holidays have […]
Facing 2030
Back in 2010, could we have predicted the state of the world and our industry in 2020? Some trends like the accelerating migration to online research and panel from face-to-face and telephone interviewing were predictable. […]
Why Trump Will Win
Four years ago in the pages of Research News (November 2016 edition) I predicted Donald Trump would defeat Hillary Clinton to win the American Presidency. Now, despite favourable polls for Democrat Joe Biden and a […]
Where does the employee experience begin?
To many, the term “employee experience” means taking care of their team members to ensure they are having a good time at work. This often includes team lunches and Friday drinks on order to build […]
Risk minimisation when interviewing via online video software
The COVID-19 pandemic has driven the rapidly increasing use of online video software, such as Zoom or Microsoft Teams, for virtual face to face interviewing. Members are reminded to carefully consider and plan the use […]
Understanding clients of research survey
The Research Society is working with ESOMAR and NewMR as part of a multi-partner project to find out about insights and research buyers and users. The research will look at issues such as the balance […]
Facing 2030 – the skills challenge
What skills do we need and how do we get them? This was the topic I discussed with a panel drawn from different strands of the Australian research world. The panel members were Sue York […]
Crafting a customer strategy for market entry and growth during a pandemic
There is no question that Australia has had a difficult year. A detrimental bushfire crisis that engulfed land, livestock and converted clean skies to a grey haze, soon followed by the threat of the contagious […]