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Market Intelligence Specialist

  • Data Analyst / Processing
  • Sydney, NSW

Website The University of Sydney

  •  Exciting opportunity for a Market Intelligence Specialist to contribute to primary and secondary qualitative and quantitative research relating to higher education
  • Utilise your market research and analysis skills to provide strategic advice to the student recruitment teams with regards to market and product opportunities and risks.
  • Full time continuing offering a base salary of $109K p.a., and generous employer’s contribution to superannuation

About the opportunity
We are seeking to appoint a Market Intelligence Specialist to support our Sydney Future Students team.

This role is responsible for primary and secondary qualitative and quantitative research and analysis and interpreting market intelligence relating to higher education. In this role you will provide strategic advice and recommendations relating to student recruitment, higher education and labour market trends, and product opportunities and risks. You will ensure that market research and intelligence needs for Sydney Future Students and the University of Sydney’s recruitment efforts and courses are appropriately identified and solutions are proposed to meet those requirements.

You will be responsible for undertaking several primary and secondary research projects to: benchmark against Australian and international education providers; understand student interest and demand, perception and attitude of course attributes; investigate and anticipate labour market demands. You will have the opportunity to contribute research insights to help inform discussions regarding future course offerings at the University of Sydney.

About you
The University values courage and creativity; openness and engagement; inclusion and diversity; and respect and integrity. As such, we see the importance of recruiting talent aligned to these values and are looking for a Market Intelligence Specialist who has:

  • a degree in a related discipline and extensive experience in market intelligence and research
  • skills and recent experience in developing, planning, and implementing qualitative and quantitative research (surveys, focus groups, desktop research etc.)
  • knowledge of marketing and student recruitment in higher education, market segmentation, consumer behaviour research methods and evaluation, and competitor and product analysis
  • knowledge of emerging trends, opportunities and risks in higher education globally
  • an understanding of drivers for conversion from application through to enrolment; an understanding of trends and innovation in courses, including content and course delivery, and the different audience segments.
  • knowledge of the labour market, including trends and emerging skills needs and qualifications of interest to employers
  • data analysis skills and experience; skills in statistical software (e.g. SPSS, MATLAB, R, etc) is desirable
  • strong communication skills with an ability to present written and verbal reports to senior stakeholders.

Your employment is conditional upon the completion of all role required pre-employment or background checks in terms satisfactory to the University. Similarly, your ongoing employment is conditional upon the satisfactory maintenance of all relevant clearances and background check requirements. If you do not meet these conditions, the University may take any necessary step, including the termination of your employment.

Please note: Visa sponsorship is not available for this position.

For a continuing position, you must be an Australian or New Zealand citizen or an Australian Permanent Resident.

Closing time: 11:30pm, Friday 3rd September 2021

How to Apply
Along with your application, we kindly ask that you also submit a covering letter with answers to the questions below:

  • Describe how your skills and experience meet the requirements of the role. What added value will you contribute? (Required)
  • Provide an example of recent market research you have undertaken. Briefly describe the requirements, your methods and your findings. Demonstrate how you applied your knowledge, skills and experience to develop, plan, and implement this research. What were your conclusions and how did you present them? (Required)
  • Describe your key motivators for applying for this role: what excites you about it? (Required)

If you do not provide a cover letter addressing the above criteria questions, your application will not be considered.

All applications must be submitted via the University of Sydney careers website. Visit the External Carers Page and search requisition 0084311 to apply.

Applications (including a cover letter, CV and any additional supporting documentation) can be submitted via the Apply button at the top of the page.

If you are a current employee of the University and would like to submit an application, please login into your Workday account.

Navigate to the Career icon on your Dashboard once logged into Workday and click on the USYD Find Jobs report to apply.

For a confidential discussion about the role, or if you require reasonable adjustment or support filling out this application, please contact Victoria Ford-Rogers, Recruitment Consultant, Recruitment Operations, Human Resources on 0451 843 942 or by email

The University of Sydney is committed to diversity and social inclusion. Applications from people of culturally and linguistically diverse backgrounds; equity target groups including women, people with disabilities, people who identify as LGBTIQ; and people of Aboriginal and Torres Strait Islander descent, are encouraged. The University reserves the right not to proceed with any appointment.

To apply for this job email your details to

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