Nature invests in new team members
MEDIA RELEASE: February 24 2021: Nick Tucker joined Nature this month after returning to his hometown of Melbourne from a six year stint with Kantar in New York City. During fifteen years with Kantar across […]
Business Intelligence
Online qual should go way further than webcam groups alone
This is the first of a four part series from The Research Society presenter, Tom Woodnutt. *** It’s natural to look at the future, through the lens of the past. But that means many of […]
InSites Consulting expands Asian footprint with the acquisition of Taiwan-based Answer
One year after the acquisition of ABN Impact, InSites Consulting announces its second acquisition in the Asian region with Answer, headquartered in Taipei, Taiwan. The acquisition follows a strategic partnership in which InSites Consulting has […]
Nielsen recognized with 2020 Emmy® award for technology & engineering
Nielsen was recognized with a 2020 Emmy® Award, for technology and engineering for their system to measure video performance and demographics across multiple platforms. ” For many in the media industry, winning an Emmy® Award […]
Continued growth at Lewers
MEDIA RELEASE: February 17 2021: Off the back of another year of strong growth, Lewers has expanded its team by welcoming Katie Altmann and Lisa Tropeano, and promoted long-term team member Phil Guarisco to Partner. […]
Nielsen appoints Jonathan Betts as Executive Director, Commercial Growth and Product Strategy
Nielsen announced today that Jonathan Betts, a media industry and digital veteran, will join February 15 as Executive Director, Commercial Growth and Product Strategy, Nielsen Media Australia. Jon brings over 20 years experience working at […]
DBM builds out executive team
Nature heavyweight joins DBM to expand innovation offer, focusing on technology and digital sectors. The consultancy has hired former Nature Research Senior Associate Director & Innovation Leader Joel Vermaas as Executive Director. The hire comes […]
The use of appropriate incentives
Many research organisations offer incentives to participants who take part in a project. This incentive may take various forms. It can be cash, a gift or a gift card given to each participant after the […]
The new GRIT Report has arrived!
The new GRIT Report has arrived! Regardless of your role or seniority level, the Insights Practice edition will equip you with strategic planning information you won’t find anywhere else. This is the first report that […]
Kantar and Google launch Independent Brand Lift Measurement of YouTube ads
Kantar has announced its migration to Ads Data Hub, Google’s cloud-based solution that enables customised analysis of YouTube ad campaigns while protecting user privacy. Kantar’s Project Moonshot is the advertising industry’s most advanced independent platform […]