For decades, consumer behaviour has remained consistent across long periods of time — just as researchers in times past were sure that all swans were white. This data was consistent, and always applicable, enabling benchmarking […]
MEDIA RELEASE: 22 October 2020: Leading strategic insights consultancy Nature today announced it has hired several key new team members and restructured senior roles to increase its focus on innovation, including new technology and data […]
In a year of unprecedented challenge for businesses and brands across the world, understanding consumer habits and loyalties has never been so important. Businesses have long understood the value of data, but are realising now, […]
Automation has long been touted as the answer for meeting the industry’s heightened need for value, quality and speed. These are still vital pillars in addressing the demands of a complex and ever-changing marketplace. Now […]
The Research Society is working with ESOMAR and NewMR as part of a multi-partner project to find out about insights and research buyers and users. The research will look at issues such as the balance […]
MEDIA RELEASE: 15 September 2020: Pureprofile Limited (ASX: PPL) today announced the re-launch of its media business as Pure.amplify, to be headed by industry veteran Tasneem Ali. Based on the strong foundations of Pureprofile media, […]
MEDIA RELEASE: 11 September 2020: Toluna, a leading consumer intelligence platform and parent company of Harris Interactive and KuRunData, today announced the launch of Toluna Start, an end-to-end platform designed by Toluna’s Innovation team comprised of forward […]
MEDIA RELEASE: 31 August 2020: Potentiate, a global market research agency with a specific focus on human experience, and MirrorWave, a New Zealand-based company specialising in longitudinal relationship analytics, are excited to announce their partnership to […]
MEDIA RELEASE: 26 August 2020: MESH Experience and Cambrian Analytics partner to offer agile dashboard solutions. MESH Experience has been running real-time experience tracking for over 14 years – capturing the experiences people have with […]
MEDIA RELEASE: 25 August 2020: The founders of MirrorWave and Feedback Avatars are delighted to announce the appointment of Henry Cheang as Strategic Advisor. As a highly connected and respected member of the feedback data […]
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